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SMTP authentication, bulk email server security, role

Best Tools and Software for Managing Bulk Emailing Campaigns

Did you know that email marketing has been around for over four decades? It all began in 1978 when Gary Thuerk sent the first mass email to roughly 400 people promoting DEC products. From that humble beginning, email marketing has grown exponentially, becoming one of the most effective ways for businesses to reach and engage […]

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IP reputation services, bulk emailing, role

Effective Strategies for Managing Unsubscribes in Bulk Emailing

Effective Strategies for Managing Unsubscribes in Bulk Emailing Did you know that the average person receives over 120 emails per day? That’s a staggering amount of information to sift through, and it becomes even more challenging when individuals decide to unsubscribe from your mailing list. Unsubscribes can be a cause for concern, but with the

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